Resources
Rachel Minion has developed invaluable resources designed to empower small businesses with the tools they need to thrive, from strategic marketing insights to comprehensive growth solutions. Additionally, her resources for cancer warriors offer critical support and guidance, helping individuals navigate life after diagnosis with strength and community.
Rebranding After Cancer
The Ideal Profile Playbook
A cancer diagnosis is a life-altering experience, challenging your sense of identity and purpose. But remember, your diagnosis doesn’t define you. Our playbook is here to guide you on a transformative journey of self-discovery and empowerment. Download it now to unlock your ideal self—stronger, wiser, and more radiant than ever. Start your rebranding journey today and reclaim your story.
The Rockstarr Frameworks
Meet the Rockstarr Frameworks – our proprietary strategy that turns marketing on its head and shakes it until all the boring falls out. We’re talking about a suite of tactics so innovative, they make ‘cutting-edge’ look like a blunt instrument.
The Rockstarr Playbooks
This isn’t marketing by the book; it’s marketing that writes its own playbook.
Rachel’s strategies are forged in the fires of innovation, designed to disrupt and dominate. Each playbook is a blueprint for breaking boundaries, filled with tactics that don’t just get noticed—they leave a mark. With these playbooks, you’re not just following a path; you’re blazing a trail.
Welcome to the future of marketing—where rules are broken, conventions are challenged, and success is inevitable.
The All-in-One Solution Tailored for Busy Small Business Owners
As a small business owner, you’re juggling marketing, customer relationships, payments, and growth—all on your own. Hiring a full-time marketing team or agency isn’t always realistic, but that doesn’t mean you have to stay stuck in the overwhelm.
That’s where The Growth Amplifier powered by Rockstarr & Moon comes in. For just $297 a month, you’ll get AI-powered tools that take the heavy lifting off your plate—automating your marketing, managing customer relationships, and streamlining your operations. It’s full-time support without the full-time price tag.
Ready to break free from the grind? Book a demo today.
The Rockstarr Marketer's Playbook
Rachel didn’t just follow the playbook on marketing; she wrote it. Her strategies are a mix of cutting-edge tactics, street-smart insights, and no-nonsense execution. If you’re looking for fluff, look elsewhere. Rachel’s methods are tried, tested, and brutally effective.
No shortcuts, no excuses—just results. Subscribe to our newsletter for insights and strategies to elevate your business.
The Spark
Are you an ambitious business owner looking to create a lasting impact on your clients, communities, and families? Subscribe to The Spark, my exclusive LinkedIn newsletter that delivers Rockstarr marketing tips and insights directly to your inbox.
- Actionable marketing strategies you can start applying today
- Tangible tactics to jumpstart your marketing
- Expert insights to drive growth for your business
Join my community of forward-thinking marketers and experience the Rockstarr difference.
Articles & Insights
Why Hire a Marketing Consultant for Your Local Business
Discover why hiring a marketing consultant can transform your small business! Learn how a bold, strategic approach helps you scale and build a cohesive brand.
What Are the Differences Between a CMO and a VP of Marketing?
Discover the key differences between a CMO and a VP of Marketing. Learn why a part-time CMO is the game-changer your small business needs to scale.
What Are the Benefits of Hiring a Brand Consultant?
Unleash the full potential of your business by hiring a brand consultant. Get the expert strategies you need to scale faster and amplify your brand.
How to Find the Right Marketing Consultant for Your Business
Discover how to find the right marketing consultant for your business with this no-nonsense guide. Learn what to look for and what to avoid.
Rebranding After Cancer: Crafting a New Identity That Resonates
Cancer leaves marks—both seen and unseen. If you've fought through this life-altering journey, you've emerged transformed, and it's time for your life to reflect that...
10 Skills Your CMO Must Have To Drive Your Business Forward
Discover the 10 essential skills your CMO must have to drive real growth. Learn how a CMO can transform your marketing strategy and boost your business.
10 Benefits of Engaging With a Fractional Marketing Director
Discover the 10 game-changing benefits of hiring a Fractional Marketing Director. Get expert strategy, leadership, and results without the full-time cost.
What Is a Part-Time CMO and How to Capitalize On This Role
Discover how a part-time CMO can supercharge your business with expert marketing strategy without the full-time cost. Learn how to scale, boost ROI, and grow fast.
How Do Outsourced CMOs Work and Why You Might Need One
Discover how bringing in an outsourced CMO can drive growth, optimize your strategy, and boost ROI—without the full-time cost.
What Is a Fractional CMO and Why Your Business Needs One
Discover how a Fractional CMO can supercharge your small business with expert marketing leadership at a fraction of the cost.
4 Ways to Fight Imposter Syndrome Through Marketing
Featured on DigitalMarketer
Many of us struggle with self-doubt. It feels like no matter what you do or how much effort you put in, it could all be for nothing because one day someone will realize you don’t have the necessary knowledge or expertise.
This is called imposter syndrome – an internal voice constantly reminding you that you are not good enough, smart enough or worthy enough to achieve anything worth achieving.
As a marketer, you have the tools you need to transform the bad days where you doubt your abilities into your best days. As Robin Arzon puts it, “we have already made it through 100 percent of our bad days, and knowing that should fill us all with such a confidence that we will be able to face anything straight in the eye.”
Simple Ways to Instantly Turn Around a Stressful Day
Featured in Thrive Global
“We all have a favorite song that can take us from feeling miserable into a state of euphoria. With music comes movement and through movement, we reduce stress, anxiety and blood pressure. To shift the mood during stressful times, I use a ‘walk-on’ song that transforms that moment from blah to epic in just a few seconds. I press play on Rihanna’s Rockstar 101 and within seconds I will be out of my seat, dancing and singing. The day instantly transforms and I can get back to whatever I was working on without feeling stressed.”
—Rachel Minion, head rockstarr