Every file here came out of a sent folder or a post that published. Nothing was written to fill a page, which is the only reason any of it is worth copying.
The words are mine. My clients, my numbers, my bad years, so they will not fit your business as written. What transfers is the structure underneath: what each piece is doing, and the one variable you have to make yours. Every entry marks both.
Start with the situation you are actually in. A first touch and a fourth follow-up are different jobs, and so are a referral ask the day of a win and one three months late.